How to avoid doing a “Michael Bay”
A Hollywood director - Michael Bay - is the star of an amazing run from stage
During the presentation of the new Samsung products in...
Yotube killed the Hollywood (and Pop music) Star
Youtubers are already more loved by young people than Hollywood or Pop stars.According to a survey of Variety (@variety) fame and recognition of the...
Victor Sánchez del Real
Elocuent ha sido ideado por Víctor Sánchez del RealCon más de 25 años de experiencia en el mundo de la comunicación ha desarrollado el...
Onassis and the personal brand
"Live in a good address, even in the basement. Get yourself seen at all the fashion restaurants, even if only for a drink. And...
Obama floats prior to speech
Obama is always in control of his image. He controls even the "power stroll" when approaching new events. But this time chance got in...
A 1984 ad still effective thanks to one single person
1Un anuncio de hace 30 años
With the recent superbowl, the 30th anniversary of an essential advertisement has gone unnoticed.That was mythical ad "Apple 1984?.
On...
The TImes, Bill Gates is most admired person in the World
The Times has announced Bill Gates is the most admired person in the world. Gates tops world popularity poll. ill Gates, the co-founder of...
Six succesfult tips to ruin your personal brand
One. Don't have a product
If you know nothing, if you add nothing, if you have not worked at all, if you do not learn...
Churchill: A problem in our times …
"A problem in our times is that people don't seek to be useful, but powerfull"
Winston Churchill.
The impact of the “CEO brand” in a company
A Harvard study has shown that over time the key management, the CEO and "Chief Executive Officer" is becoming more and more important.
The study...






















